National Conference on Digital Marketing, AI Automation & ECommerce
Dr. Ashutosh A. Murkute, Director General | Mr. Konkala Surya Prakash Goud, Director(SED) | Mr. Sarath Muthyala, Associate Faculty Member | Mrs. Deepa Waster, Young Professional | Mr. Parsapu Mani Ratnam, Young Professional
ISBN: 978-81-957897-2-6
About Book
The Proceedings of the National Conference on Digital Marketing, AI Automation & ECommerce presents key insights, expert perspectives, and practical strategies shared during the conference held at ni-msme, Hyderabad, on 12–13 March 2026. The publication highlights emerging trends in AI-driven business transformation, digital marketing, eCommerce, public procurement, and MSME development, serving as a valuable reference for entrepreneurs, researchers, policymakers, and industry professionals.
